Guides and articles

Practical reading on social listening, reviews and reputation for UK businesses. No fluff.

What is social listening? A plain English guide for UK businesses

What is social listening? A plain English guide for UK businesses

Social listening explained without jargon: what it is, how it differs from checking your notifications, and why UK small businesses need it.

2026-07-16 · BeMySocial
Social listening vs social monitoring: the difference and why it matters

Social listening vs social monitoring: the difference and why it matters

Monitoring collects mentions. Listening turns them into decisions. Understand the difference and which one your business actually needs.

2026-07-15 · BeMySocial
How to respond to a negative Google review (with examples)

How to respond to a negative Google review (with examples)

A calm, practical structure for replying to bad Google reviews: what to say, what never to say, and how a good reply wins future customers.

2026-07-12 · BeMySocial
Trustpilot for small businesses: how it actually works

Trustpilot for small businesses: how it actually works

What Trustpilot costs, how invitations work, what the star rating really measures, and how UK small businesses can build a profile that sells.

2026-07-07 · BeMySocial
How many reviews do you need before they start winning you customers?

How many reviews do you need before they start winning you customers?

The volume, recency and score thresholds where reviews start changing buyer behaviour, and where diminishing returns kick in.

2026-07-05 · BeMySocial
Reddit for brand monitoring: why UK businesses ignore it at their peril

Reddit for brand monitoring: why UK businesses ignore it at their peril

Reddit threads rank on Google and shape buying decisions for years. How UK businesses should watch, and occasionally join, the conversation.

2026-07-03 · BeMySocial
Share of voice: what it is and how to measure it without a big budget

Share of voice: what it is and how to measure it without a big budget

Share of voice tells you how much of your market's conversation you own versus competitors. Here is how to measure it practically.

2026-06-30 · BeMySocial
Sentiment analysis explained without the jargon

Sentiment analysis explained without the jargon

How software decides whether a mention is positive or negative, why AI changed the accuracy picture, and what still trips it up.

2026-06-27 · BeMySocial
How to spot a review crisis before it spreads

How to spot a review crisis before it spreads

Review crises follow a pattern: a cluster, an amplifier, then a pile-on. Learn the early signals and the response windows that matter.

2026-06-22 · BeMySocial
GDPR and brand monitoring: what you are allowed to do

GDPR and brand monitoring: what you are allowed to do

Monitoring public mentions of your brand is lawful when done properly. The rules UK businesses should follow on data, retention and profiling.

2026-06-21 · BeMySocial
Why your Facebook recommend score matters more than you think

Why your Facebook recommend score matters more than you think

The percentage of people who recommend your business on Facebook shapes local buying decisions. What moves it and how to repair a low score.

2026-06-16 · BeMySocial
Google Business Profile reviews: getting more without breaking the rules

Google Business Profile reviews: getting more without breaking the rules

Compliant ways to grow Google reviews: timing, links, QR codes and habits that work, plus the practices that risk penalties.

2026-06-13 · BeMySocial

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